How many design mistakes can be found in a mobile app? We will hardly get the precise answer. But either way, any of us understands what one small pitfall can make for the user’s impression.
That is the main reason why we’ve decided to pay much attention to the basics of design blunders, and this is the second part of our research. We believe it can help you understand both needs of customers and your own experience to create the best app design.
Mistake 7: Using Non-Standard Signs and Icons
There are some aspects of the software design that were invented earlier and should be left in their initial form. Usually, these are well-known icons, which users got used to meeting in the everyday life. For example, we all know that Facebook Messenger has a lightning as a symbol. Twitter, at the same time, is always a white bird in the circle.
Why is it so important to save these links intact? You see, users appear in a completely new environment opening the app for the first time. Your task is to leave something habitual and familiar for each potential customer.
Mistake 8: Not Considering the Overall Design of the Platform
Any software designer should always remember that a new product will be a part of a way bigger system. The overall iOS design certainly differs from the Android concept. This fact forms the users’ habits every step of the way, and the app’s interface should match the main ideas of iOS and Android designs.
Why are we doing this? Again, we don’t want to make people uncomfortable about their actions and visual experience. If you have some doubts, always keep iOS and Android guidelines near at hand. They will help you with the app’s icon and follow you when building the whole aesthetics of your application.
Mistake 9: Placing Many Tools into One Application
At the very beginning, any app has one main value to offer. Designers must stick with this idea when the development process continues and put only vitally important features. From the marketing point of view, users should know what they are downloading and how the app can meet their needs – so, stay clear and consistent.
From the technical point of view, many features offered in one product make it rather slow, which affects the overall app performance. Besides, the more tools you have the more memory they consume. Later, when analytics tools show a few missing features, you can add them in the update.
Mistake 10: Neglecting Information Hierarchy
Important things go first – this truth is mandatory for lots of branches, and app design is one of them. We’ve already discussed the main value of your product. Have you done your best to show it in the application design?
When users download a solution from the app store, they expect to achieve their goals as quickly as possible. That is why you should always list the actions according to their significance. It will also help you later when choosing the right fonts, their size, colors, etc.
Mistake 11: Composing Wearing Tutorials
Let’s face it – nobody likes long tiring explanations no matter what subject is discussed. And it’s even less comfortable to read big piles of data in the smartphone. Of course, some applications really need to have a helping hand for users, but how big this hand should be?
We’ve talked about visual and acting simplicity in the first part of the research. Think carefully: if software design requires lots of explanation, is it really as simple as you think? Any tutorials you add to the application should be very easy to read using well-known terms. Imagine the user from your target audience and just talk to him – let your monolog be a clear conversation.
Mistake 12: Forgetting About Beta Testing
Only users can tell you how they feel about your work and what problems they have. But showing the app without previous testing can be a big mistake beating hard the whole development process. We strongly recommend opening the product to a specific audience of professionals who will not pity your design and will help you hugely on the final stage.
You may also contact with a small group representing your target audience. After all, they’re the reason of your work. Collect all reviews carefully and take each of them into consideration.
Mistakes as the Way to Learn More
Wherever you go, mistakes will be there waiting. But with our two articles, you can make your own checklist to avoid the most popular blunders in the UX/UI design.
And the last piece of advice we give you is to imagine yourself as a customer on every stage of creation. No matter how far your fantasy leads you, let the needs of your users bring you back. When you have this connection in your mind, people will trust your products and the work you put into it.